Real Time Voter Database

The keystone to a Presidential victory

Photo by Campaign Creators on Unsplash

You need a real time voter database.

A database of every eligible voter that tracks their real time behavior so you can target ads.

Get your vote totals you need in each congressional district and state.

Next go through your voter database. Start with most likely to vote for you and work your way to least likely based on budget. You need a weighted voter score that takes into account propensity, uplift, electoral college impact, and marginal votes gained from social network

Don't have a real time voter database?

How to build your own

1. License data

2. Get a place to store it

3. Get a way to clean/enrich it

4. Build machine learning pipelines to map all the relationships

5. Run real time similarity search to find new voters that will vote for you

6. Export audiences to ad channels based on voter quality score